Envision your goal –
adapt accordingly.

I’m a strategic experience designer, working internationally and living in Berlin.

I support teams hands on in envisioning, validating and designing human centric services for a desirable future – while supporting organizations in shaping the narratives, culture and structures needed to continuously ship and innovate them.

With 14 years of multi-domain expertise I inform, conduct and facilitate integral parts of the innovation journey: purpose and culture, customer needs and business goals, vision and scope, qual and quant, insights and opportunities, people and processes, systems and touchpoints, jobs to be done and UX – so that good ideas become sustainable experiences that create value for employees, people and business alike.

I accompany teams and strategic initiatives in the areas of:
 digital transformation, organizational evolution, service design and customer experience strategy. I can only use my powers for good.

I had the pleasure of working with Jio India – shaping foundations for a customer-centric design organization and end-to-end service experiences; Blinkist – evolving their value proposition and tangible product narrative; Forever Day One – developing NPS-raising insurance services; Ape Unit X Tip Me – enabling direct tipping from consumers to producers; Stan Hema – driving digital first strategies and self-organized teams; Edenspiekermann – directing tangible brand experiences; and under my own flag to shape customer centered experiences for Signal Iduna, Deutsche Bank, Namics, Bauhaus100, Bosch, Priori Data and RedBull TV – while having great people on my side.

Please feel free to check if I’m currently available for work or get in touch for project- and consultation inquiries.

Envision your goal –
adapt accordingly.

I’m a strategic experience designer, working internationally and living in Berlin.

I support teams hands on in envisioning, validating and designing human centric services for a desirable future – while supporting organizations in shaping the narratives, culture and structures needed to continuously ship and innovate them.

With 14 years of multi-domain expertise I inform, conduct and facilitate integral parts of the innovation journey: purpose and culture, customer needs and business goals, vision and scope, qual and quant, insights and opportunities, people and processes, systems and touchpoints, jobs to be done and UX – so that good ideas become sustainable experiences that create value for employees, people and business alike.

I accompany teams and strategic initiatives in the areas of:
 digital transformation, organizational evolution, service design and customer experience strategy. I can only use my powers for good.

I had the pleasure of working with Jio India – shaping foundations for a customer-centric design organization and end-to-end service experiences; Blinkist – evolving their value proposition and tangible product narrative; Forever Day One – developing NPS-raising insurance services; Ape Unit X Tip Me – enabling direct tipping from consumers to producers; Stan Hema – driving digital first strategies and self-organized teams; Edenspiekermann – directing tangible brand experiences; and under my own flag to shape customer centered experiences for Signal Iduna, Deutsche Bank, Namics, Bauhaus100, Bosch, Priori Data and RedBull TV – while having great people on my side.

Please feel free to get get in touch for project- and consultation inquiries.